Now in its seventh year, the team behind the "Red Hot" calendar are continuing their mission to "rebrand the ginger male stereotype". They are currently on the lookout for 12 male models with ginger hair and pubes to pose for 's edition of the provocative calendar - entirely in the nude, naturally. Somehow ginger pubic hair is still one of them," Thomas Knights, founder and photographer for Red Hot, explained. This comes with a unique set of challenges but inevitably you learn to accept your difference and then value it. He added: "What was once the thing you liked the least about yourself growing up, becomes the main part of your identity; it becomes your calling card. You end up loving being different, standing out and getting noticed. What was your perceived weakness, becomes your strength. Once you own your difference everything changes and you become unstoppable.
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One moment please...
I'm a redhead and I grew up with the stigma of being ginger in the UK and the bullying that went with it. Red Hot began in when I noticed that no one had ever portrayed the ginger man in a positive way - as Alpha male - heroic, sexual and confident. At this time Prince Harry was making news and Damien Lewis was finding success in Homeland so there was a slight public shift in thinking that we capitalised on. The project took off in a big way and gained worldwide press attention. Thomas and I met up in December of last year.
14th June 2017
Red Hot. The Red Hot 2 calendar has launched, featuring 12 redheaded men proudly, and tastefully, naked. For generations, a child might reasonably believe that they were somehow lesser than their peers should they be born with red hair. Now, the fightback has begun.
Knights and Frieze came up with the idea for a nude all redhead male calendar as a means of celebrating ginger-ness and male sexuality. They noticed that while red-haired women have often been viewed in a positive light thanks to actresses like Christina Hendricks, it's a different story for ginger blokes. For each of the past five years, the Red Hot project has recruited some of the most attractive red-haired men on the planet to pose for a provocative calendar with a difference.